Format is 9 alpha numeric characters in the format YZ-AAAAAA,
for example if your company name is ICICI and the message is sent through mobile operator,
then the SENDER ID can be LM-ICICI. 6 character - All UPPERCASE with no special characters
- Sender ID should be 6 Characters - Uppercase
- Should be related to your product/service.
- As per TRAI sms format can contain only 20%-40% variables and static text in prefix and suffix
- Include some static text in your sms especially at end of the sms.